Experienced E-commerce Agency for Magento/ Adobe Commerce/ Shopify/ Shopware Development

Top 10 Shopify Experts Marketing in 2024

Running a Shopify Store involves wearing several hats. From content creation and social media marketing to website management and search engine optimization, there are numerous tasks to juggle.

Handling all these responsibilities, along with other aspects of your e-commerce business, can be overwhelming. That’s where a Shopify marketing expert becomes invaluable. A Shopify marketing expert can take on all the heavy lifting, allowing you to focus on what matters most: growing your business.

In this guide, we’ll explore the top 10 Shopify marketing experts, let’s read and choose the most suitable for your business.

Top 10 Shopify Marketing Experts in 2024

eCommerce-Today

Top 10 Shopify Experts Marketing in 2024

Supported locations: Romania, United States
Industries: Clothing and fashion, Health and beauty, Home and garden, Jewelry and accessories

Specialized services:

  1. Email Marketing 

They set up Corporate-Grade Email Marketing Automation Flows for every possible visitor/customer action on your website:

  • Abandoned Checkout
  • Returning Abandoned Checkout
  • Browse Abandonment
  • New Subscribers
  • Post-purchase – 1st order
  • Post-purchase – repeat order
  • Post-purchase – VIP (if defined by the client)
  • Win-back
  • Sunset

They build popups and custom newsletter sign-up pages, perform list cleanups, and manage ramp-up campaigns. Their clients range from small mom-and-pop stores to multi-national corporations, and they typically handle A-to-Z email marketing.

  1. SEO They can audit your site and identify necessary optimizations for SEO. Using top keyword analysis tools, they find the most searched queries and incorporate them into your webstore content.
  2. Store Build or Redesign They configure the Shopify store backend, install and configure themes, apps, and third-party integrations (Google/Facebook/Instagram/Amazon/eBay/Walmart/email marketing, etc.). They also create graphics and assist with data migration.

Featured work:

  1. ELLE Intimates:
    Klaviyo Technical Setup & Email Marketing Automation
    After extensive brand research, they managed the technical setup and implementation, including domain authentication, UTM tracking, conditional logic, and blueprint for Elle Intimates. Their graphic designers crafted the banners and overall email aesthetics for each flow. In total, they set up 7 fundamental flows and 17 emails.
  2. Animax.ro:
    Site Build, Email Marketing, Digital Ads & Ongoing Support
    They migrated one of Eastern Europe’s largest pet stores from Magento to Shopify, handling the website setup from A to Z. They rebranded the site, added new functionality, streamlined ERP communication, and introduced subscription functionality. They also set up fundamental and advanced Email Marketing Automation flows.
  3. Jakemans Maple Syrup:
    Email Marketing, Digital Ads & Ongoing Support
    They enhanced the brand’s online presence through a complete website redesign and optimization, sales funnel setup, SEO work, catalog management, A/B split testing, conversion rate optimization, and digital advertising.

Parkhya Solutions

Top 10 Shopify Experts Marketing in 2024

Primary location: Indore, India

Industries: Clothing and fashion, Health and beauty, Home and garden, Jewelry and accessories

Specialized services:

  1. Store Build or Redesign
    Starting at $850
    Description: Included in the starting price:
    They will design and set up your Shopify store professionally.

Main features:

  • Modern and professional design
  • Desktop & mobile responsive design
  • Creative banners design
  • Navigation menu, categories & subcategories setup
  • Highly converting product detail page
  • Cart page/drawer
  • Info pages (About, Contact, Policy, etc.)
  • Email subscription
  • Apps integration as per your need
  • Shipping setup
  • Product uploading guidance
  • Admin panel guidance
  • Domain pointing support

Additional work and price information:
They can design a more customized store according to your requirements or reference website. They can create a custom theme with layouts for all pages. Additional functionality may include:

  • Customized product page
  • Search filters on collections
  • Recurring subscription orders
  • B2B wholesale
  • Sales channels (Facebook, Instagram shop)
  • Checkout customization (Shopify PLUS)
  • API integration
  • Google Analytics, Facebook Pixel
  • Speed optimization
  • SEO
  1. Troubleshooting
    Contact for pricing
    Description: Included in the starting price:
    They can handle all types of troubleshooting, bug fixing, or last-minute updates to your store at a reasonable cost and with a quick turnaround.
  • Fix design-related issues
  • Fix coding issues
  • Fix mobile view-only issues
  • Remove uninstalled app code
  • Resolve banner images issues
  • Update product variants
  • Fix CTA button not working
  • Address sticky header issues
  • Troubleshoot navigation menu
  • Change colors
  • Implement custom fonts
  • Fix email templates, etc.

Additional work and price information:
For larger troubleshooting issues or custom development, they can discuss the requirements and provide a quote accordingly.

  1. Site Performance and Speed
    Starting at $150
    Description: Included in the starting price:
    They will optimize your website for desktop and mobile platforms to enhance user experience and improve search engine rankings.
  • Enable website caching
  • Minimize use of HTML, CSS & JavaScript
  • Compress maximum site files
  • Reduce the number of redundant redirects
  • Host videos on third-party sites
  • Reduce the number of apps from the backend
  • Minimize HTTP requests
  • Use asynchronous loading for CSS & JavaScript files
  • Defer JavaScript loading
  • Prioritize lazy loading
  • Speed tracking

Additional work and price information:
They will provide suggestions for improving each factor of speed optimization. Additionally, they can perform custom coding in your store instead of using apps to fulfill the requirements, which means removing apps and developing solutions using custom code wherever possible.

CedCommerce

Top 10 Shopify Experts Marketing in 2024

Supported locations:
United States, India

Industries:
Clothing and fashion, Electronics, Health and beauty, Jewelry and accessories

Specialized services:

  1. Search engine advertising
    Starting at $149
    Description:
    They provide Google Ads, YouTube Advertising, Gmail, Bing Ads, suspension case resolution, and mobile app marketing. Their campaigns boost SERP brand value and ensure robust ROI. They offer account setup, Google Analytics, ecommerce setup, various campaign types, bidding strategies, audience research, and location analysis.
  2. SEO
    Starting at $149
    Description:
    At CedCommerce, they don’t just make promises; they deliver organic growth for eCommerce businesses they partner with. Their strategic SEO activities include site analysis, meta and header tag optimization, GSC and Analytics setup, alt attributes, robots.txt, redirects, internal link fixes, keyword and competitor analysis, on-page and off-page optimizations, duplicate content checks, and more.
  3. Site performance and speed
    Starting at $150
    Description:
    They use cutting-edge methods to minimize and scale your Shopify store. While others use GTMetrix as a speed indicator, they use Google Page Insights and other additional tools to get a more descriptive outlook on your site’s health and performance. Their commitment to enhancing your Shopify store is what sets them apart from others.
  4. Social media marketing
    Starting at $100
    Description:
    Meta Ads | Instagram | YouTube | Twitter | TikTok | LinkedIn | Pinterest

They provide expert assistance in establishing a strong presence on both organic and paid social media channels, offering services like account setup, pixel setup, social media optimization, organic growth, campaign creation, optimization, bidding analysis, audience research, and conversion tracking.

Featured work:

  1. Store Redesign for ROJA PARFUMES
    Roja Parfums is a British perfumery brand crafting luxury scents and triggering cherished memories. They rejuvenated the aesthetics of their store design to uplift the user experience, turning visitors into loyal customers. A significant increase in average order value and a surge in store sessions has unlocked the potential for higher sales and customer engagement.
  2. E-commerce Store Migration to Shopify for Luxury Direct
    Their comprehensive migration service ensures a seamless transfer, allowing you to unlock the full potential of Shopify’s capabilities.

Here’s what they did:

  • Configure Basic Administrative Settings
  • Efficient Content and Data Import
  • Precise Product Organization
  • Custom Store Design
  • Seamless URL Redirects
  • Optimized Shipping and Tax Configuration
  • Secure Payment Provider
  • Domain Setup

Whole Design Studios Ltd

Top 10 Shopify Experts Marketing in 2024

Supported locations:
United Kingdom, United States, Slovenia, United Arab Emirates

Industries:
Clothing and fashion, Food and drink, Health and beauty, Jewelry and accessories

Specialized services:

  1. Search engine advertising
    Starting at $749
    Description: Included in starting price:
    They provide monthly Google Search, Shopping ads management, and remarketing services for brands on Shopify. Their service includes setting up your Google and Merchant accounts, conducting a Google Analytics audit, and setting up tracking. They also write your ad copy and design your ad creatives (images). You’ll receive two 30-minute monthly video calls with an expert, weekly email updates, and in-depth monthly reports. These are monthly cancel-anytime services with transparent pricing.

Additional work and price information:
Here’s how it works: Choose your monthly ad spend and tier, and sign up. You’ll receive a detailed kick-off email the same day. Follow their tutorial to grant access to your accounts. Discuss your marketing plan with an expert on your kick-off call. Share your images and videos with their team, and they’ll start working on your ad copy and creatives. Two weeks after you sign up, they’ll launch your ad campaigns and run them for four weeks. The first ‘month’ lasts for six weeks. Review all creatives before they start.

  1. Social media marketing
    Starting at $749
    Description: Included in starting price:
    Combine UGC video and rapid testing to finally profit from Shopify ads. They offer monthly Facebook, Instagram, and Google Ads management services for Shopify brands. The old approaches to ad platforms and their algorithms no longer work. Many ad accounts and Shopify businesses struggle with return on ad spend (ROAS) and profits. Their system, developed with millions of dollars in ad spend and testing, has worked with more than 300 ad accounts since 2012.

Additional work and price information:
They start by reverse engineering winning creatives. Then they combine user-generated content and rapid creative testing in Meta to get profitable and scalable campaigns. From only $749 USD per month, cancel anytime.

  1. Store build or redesign
    Starting at $4999
    Description: Included in starting price:
    They are Shopify designers with seven years of experience in fashion ecommerce. Their store builds and redesigns include ecommerce UX design and conversion best practices. They build SEO-ready themes with fast page load times and responsive design, optimized for all devices and screen sizes. They offer two rounds of internal and external quality assurance, so you launch with confidence. Projects take an estimated two months to complete.

Featured work:

  1. Facebook & Google Ads – Umberto Giannini
    Umberto Giannini is a well-known retail brand selling in Boots internationally. They helped triple their DTC sales on Shopify very quickly, even at the height of COVID.
  2. SEO – Mim Scrubs
    MIM Scrubs started working with them in May 2020. In four short months, they nearly doubled their traffic and revenue for the same period.
  3. Email Marketing – Psylo Fashion
    For Psylo, they migrated them to Klaviyo. They helped set up and optimize key Klaviyo flows such as welcome series, browse abandonment, cart abandonment, customer win-back, post-purchase, reactivation, and more.

ZAGO Sweden

Top 10 Shopify Experts Marketing in 2024

Supported locations:
Sweden, Mexico, United Kingdom, United States, Australia, Canada

Industries:
Automotive, Business to business (B2B), Clothing and fashion, Jewelry and accessories

Specialized services:

  1. Social media marketing
    Contact for pricing
    Description:
    They assist with setting up social media ad campaigns, improving conversion rates through social media, generating leads, driving website traffic, and building brand awareness. They also handle updating, scheduling, monitoring, and moderating posts on your social media accounts, including Facebook, Instagram, Twitter, and other preferred platforms. Additionally, they provide marketing suggestions, competitor analysis, and recommendations. Pricing varies depending on the project scope.
  2. Store build or redesign
    Contact for pricing
    Description:
    Their focus is on helping brands simplify and clarify their identity and mission. If you’re looking for an eCommerce brand strategy agency to elevate your business, they are the right choice. They support lifestyle, luxury, or fashion businesses with:
  • Brand strategy
  • Brand positioning
  • Defining brand experience
  • Market research
  • Competitor analysis
  • Communication audits
  • Brand architecture
  • Developing brand language
  • Defining brand voice and tone
  1. Store migration
    Contact for pricing
    Description:
    They design and migrate to Shopify to showcase content and products through an inviting, intuitive, and well-considered layout. The total cost depends on the project scope, with transparent flat-rate pricing. Contact them to discuss your project goals and needs for a detailed proposal.

Featured work:

  1. DRKN
    DRKN is a streetwear brand founded in 2015 in Stockholm. DRKN captures the balance between rough and refined, combining high-quality fabrics with technical details to ease everyday adventures.
  2. Lace Laboratory
    Lace Laboratory is a young Swedish brand creating exceptional panties for women. They helped build complex product linking logic and under-the-hood setup, along with Shopify Payment and multiple currencies.
  3. Silkberry
    Silkberry uses only the finest mulberry silk in the world. Their Shopify expert team assisted Silkberry in creating their own website, showcasing their premium silk products.

Thriftizer

Top 10 Shopify Experts Marketing in 2024

Supported locations:
India, Australia, Bahrain, Germany, Canada, United Arab Emirates, United Kingdom, United States, New Zealand, Malaysia, Kuwait, Italy, Zimbabwe, Virgin Islands (British), Thailand, Singapore, Saudi Arabia, Austria, China, Denmark, Egypt, Hong Kong, Indonesia, Oman, Uganda

Industries:
Clothing and fashion, Food and drink, Health and beauty, Jewelry and accessories

Specialized services:

  1. Store migration
    Price: $500-5000
    Description:
    Elevate your online store with their Shopify migration services! Their expert Shopify developer will seamlessly migrate your website from any platform to Shopify, ensuring a professional and efficient online presence. They handle migrations from any CMS, including:
  • WordPress
  • Prestashop
  • BigCommerce
  • Drupal
  • Magento
  • Joomla
  • Wix, etc.
  1. Search engine advertising
    Price: $200-4000
    Description:
    Included in starting price:
    They offer effective campaign setup focused on increasing sales and Return on Ad Spend (ROAS) across Google, Facebook, Instagram, YouTube, and Gmail. Their services include:
  • Campaign Setup
  • Google Analytics Setup
  • Google Merchant Center Setup (Feed Excluded)
  • Enhanced E-Commerce Tracking Setup, etc.

Additional work and price information:
They ensure efficient campaign setups with targeted search terms to achieve strategic positions in search engines. Their focus on ROAS aims to maximize returns on every advertising dollar spent, with clients achieving ROAS from 3x to 10x. Continuous optimization ensures campaigns remain profitable and aligned with your business goals.

Featured work:

  1. Mega Sale
    Take advantage of exclusive discounts of 20-50% on a wide range of services. As trusted industry experts, they guarantee significant savings. Don’t miss this limited-time offer to save big on their services!
  2. Build or redesign store
    Their full-service creative agency ensures a seamless experience by handling all aspects of design, development, and engineering in-house. This collaborative approach results in a cohesive and efficient process from sign-on to launch.

Mandasa Technologies

Top 10 Shopify Experts Marketing in 2024

Supported locations:
India, United States, United Kingdom, United Arab Emirates, Singapore

Industries:
Clothing and fashion, Health and beauty, Jewelry and accessories, Services

Specialized services:

  1. Theme customization
    Starting at $20
    Description:
    They offer theme customization services ranging from small tweaks to extensive modifications. Popular requests include:
  • Adding custom pages and forms
  • Customizing cart and checkout
  • Enhancing navigation and search
  • Implementing custom features or code
  • Adding “Add to Cart” buttons on collection pages
  • Adding tabs or custom fields on product pages
  • Any other store modifications
  1. Store build or redesign
    Starting at $499
    Description:
    They assist with building or redesigning your store, including:
  • Logo design
  • Theme setup
  • Custom banner design
  • Payment gateway setup
  • Page setup (Contact Us, About Us, Policy, etc.)
  • Shipping configuration
  • Mobile optimization
  • App integrations
  • Collection building
  • Content and product creation
  • Domain setup
  • Training sessions
  • Testing and troubleshooting
  • Launch assistance
  • 10 days of post-launch support
  1. Store migration
    Contact for pricing
    Description:
    They will migrate your store to Shopify from various platforms, including:
  • Wix
  • WordPress/WooCommerce
  • Magento
  • Shopify
  • BigCommerce
  • Big Cartel
  • Etsy
  • Squarespace
  • GoDaddy
  • PrestaShop
  • Custom websites
  • Laravel
  • Any other platform

Featured work:

  1. Shopify Store Setup
    They provide comprehensive Shopify setup services, either migrating from another platform or building from scratch, with custom design, product listings, mobile-ready layout, shipping, payment, tax setup, sales channel integration, analytics, and tracking setup.
  2. Theme Customization
    Mandasa Technologies excels in Shopify theme development, crafting custom themes that are both visually appealing and functionally effective, tailored to meet clients’ specific needs.
  3. Store Speed Optimization
    If your store is sluggish and causing potential customers to leave, they can transform it into a fast-loading site, enhancing user engagement, reducing bounce rates, and potentially increasing sales.
  4. Troubleshooting
    Mandasa Technologies specializes in helping Shopify store owners with setup and management, offering advice on the best apps and plugins, providing technical support for custom coding, and troubleshooting issues.

FLICKKON LTD

Top 10 Shopify Experts Marketing in 2024

Primary location: Casper, United States

Industries: Clothing and fashion, Health and beauty, Jewelry and accessories, Services

Specialized services:

  1. Analytics and tracking
    Starting at $25
    Description:
    They provide comprehensive tracking setup for all your social media ad platforms. If you’re not tracking your customers, you’re missing crucial data and revenue. They will help set up tracking for all social media ads, and with the shift to GA4, they offer enhanced e-commerce setup for Google Ads and Analytics, including conversion tracking.

Additional work and price information:
Their services also cover GA4, Google Ads, TikTok, Snapchat, and Pinterest setup. Contact them for more details.

  1. Site performance and speed
    Starting at $25
    Description:
    Fast Shopify stores are essential as slow speeds can drive visitors away. Flickkon guarantees rapid results with scores of 90+ for mobile and 95+ for desktop. Their optimization process includes backups, image enhancements, app code removal, and an 11-step detailed process. Expect improved user experience, better SEO, reduced bounce rates, increased sales, and higher conversion rates.

MLVeda

Top 10 Shopify Experts Marketing in 2024

Supported locations:
United States, India, United Kingdom, Canada

Industries:
Business to business (B2B), Clothing and fashion, Electronics, Health and beauty

Specialized services:

  1. Systems integration
    Starting at $85
    Description:
    They specialize in complex, enterprise-grade systems integration and middleware solution development. Whether it’s connecting your ERP/CRM/PIM/WMS system to Shopify or building automated workflows, they aim to eliminate data silos, enhance back-office operations, and unlock value through their integration solutions. Don’t let data silos hold you back—reach out to them now!
  2. Custom apps and integrations
    Starting at $85
    Description:
    Their developers have extensive expertise in Shopify API, Liquid coding, custom scripting, and third-party integrations. They create custom and private apps to seamlessly integrate any system with Shopify, specializing in connecting payment gateways, shipping providers, inventory, and campaign management tools.
  3. Site performance and speed
    Starting at $85
    Description:
    Optimize your Shopify store’s speed and Core Web Vitals with their expert services. They improve loading times, reduce JavaScript execution, and optimize images for faster performance. Their comprehensive approach includes minifying files, leveraging browser caching, and enhancing server response times, boosting your site’s user experience, SEO rankings, and conversion rates.
  4. Theme customization
    Starting at $85
    Description:
    They excel in theme customization to meet your unique requirements. Their services include designing and adding currency selectors, custom pages, forms, sections, menus, fonts, and images to enhance the customer experience. They integrate custom features or code and create personalized settings for your store, ensuring a seamless and tailored shopping experience for your customers.

Featured work:

  1. B2B Store Setup and Implementation
    MLVeda partnered with HowToBBQRight to create a B2B Shopify portal, enhancing their wholesale operations. Key features include subdomain setup, SSL encryption, customized UI/UX, advanced product segmentation, and custom API integration for real-time data sync. The portal offers B2B-specific functionalities like volume-based pricing and exclusive shipping options, boosting operational efficiency.
  2. Custom App & Netsuite Middleware Solution Development
    MLVeda’s NetSuite-Shopify integration for Tailwind Nutrition addressed challenges like inaccurate contact linkage and redundant entries. The middleware solution enabled precise contact mapping, real-time data sync, and automated processes, enhancing operational efficiency and data accuracy. This integration future-proofed Tailwind’s operations, allowing for advanced analytics and business agility.
  3. ERP Integration with Industry Leading Platforms
    MLVeda stands at the forefront of ERP integration, delivering professional, objective, and effective solutions. With a proven track record, they excel in seamlessly connecting industry-leading ERP systems with Shopify, ensuring streamlined operations for businesses.

CarlowSEO

Top 10 Shopify Experts Marketing in 2024

Primary location:
Pottstown, United States

Industries:
Clothing and fashion, Food and drink, Jewelry and accessories, Sports and recreation

Specialized services:

  1. Store build or redesign
    Contact for pricing
    Description:
    Included in the starting price:
  • Setup any theme from the Shopify Theme Gallery
  • Insert logo and slider images you provide
  • Create navigation and product categories
  • Create one product per category with information you provide
  1. Store migration
    Starting at $1500
    Description:
    Included in the starting price: They assist in migrating your store from other platforms. Packages begin at $500 for very simple migrations.
  2. Theme customization
    Starting at $44
    Description:
    Included in the starting price: Every theme is customizable, and their basic pricing covers tasks requiring less than 30 minutes of coding work. Often, this price can include multiple smaller tweaks. With hundreds of customizations completed over the past 11+ years on Shopify, they are confident in their ability to guide you in the right direction.

Additional work and price information: Each individual job is custom quoted based on your theme and your requirements.

  1. SEO
    Contact for pricing
    Description:
    Included in the starting price: The basics of SEO can be straightforward, but many people don’t know where to start. They will establish all your baseline reporting and conduct a one-hour call to discuss suggested optimizations.

Additional work and price information: They also offer on-page content writing and many other services to help with SEO.

  1. Email marketing
    Starting at $150
    Description:
    Included in the starting price: They provide a basic analysis of your email marketing efforts, assuming Google Analytics is already set up on your site. Other packages are available to get this setup too.

Additional work and price information: They fully recommend Klaviyo as a starting point for email marketing and offer a comprehensive range of services for setup, customization, automation, and more.

Benefits of Shopify Marketing Experts

With time, every business grows, and you need additional hands to manage operations and help you run your business efficiently. This is one of the main reasons we feel it’s important to hire a Shopify marketing expert. Now, let’s explore all the reasons why you should consider this step.

Reason 1: Better Work Quality

You can easily distinguish between a store designed by an expert and one designed by an inexperienced person. Yes, it’s that obvious because the quality of work speaks for itself!

Imagine the shoppers who visit your online store clearly seeing the difference between:

  • A feature-rich, professionally designed and developed eCommerce store
  • A generic online store created by an individual without expertise

It’s safe to say that “An experienced and skillful Shopify marketer can offer better quality work than those who are not technically sound.”

So, investing in Shopify marketing experts guarantees a polished and professional online presence that leaves a positive impression on your potential customers.

Reason 2: Time and Cost Savings

Setting up a marketing campaign for your Shopify store might seem like it can be done within 1-2 hours, and follow them may take 2-4 hours… right?

Now you might wonder why you need to hire marketing experts when it’s just a matter of a few hours. But in reality, many Shopify store owners spend an entire day or more just to design 1-2  marketing images to achieve the desired outcome.

All I want to say is, “Hiring a Shopify marketing expert can speed up your execution and save your time, cost, and energy from being wasted.”

Reason 3: Never Miss the Huge SALES Opportunities

During every holiday sale, online shoppers keep their eyes on special deals or pocket-saving offers!

As a growing eCommerce business with a large customer base, you can’t fail your customer’s expectations. Simultaneously, it’s an amazing opportunity for you to make 10x revenue. So how could you miss the eCommerce holiday sales?

Preparing for a flash sale is time-consuming and requires lots of effort in:

  • Creating custom landing pages
  • Planning marketing and sales strategies
  • Promoting offers and deals
  • Managing inventory
  • Optimizing the store for best performance
  • Providing customer service

For that, you need some helping hands. With the help of Shopify marketing experts, you can make every sale a super hit! 🥳🤘🤑

Reason 4: Peace Of Mind (Most Important)

As a merchant, you have many burdens on your shoulders. We understand. Having someone responsible to take over all the technical operations can be stress-relieving for you.

Whether it’s creating custom Shopify templates, setting up email workfolw, or addressing technical SEO issues, Shopify marketing experts ensure your online store performs well.

This allows you to focus on other aspects of your business with the confidence that your online store is in capable and reliable hands.

Conclusion

Engaging a Shopify marketing expert can significantly ease this burden, allowing you to focus on business growth. This guide highlights the top 10 Shopify marketing experts of 2024, offering specialized services across different industries. We hope you can choose the expert that best aligns with your business needs to achieve optimal results.

Image Description
A data-driven marketing leader with over 10 years of experience in the ecommerce industry. Summer leverages her deep understanding of customer behavior and market trends to develop strategic marketing campaigns that drive brand awareness, customer acquisition, and ultimately, sales growth for our company.
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