20+ Best Free Shopify Apps To Elevate Your Store in 2024

Shopify apps are essential tools for any business looking to succeed in today’s competitive e-commerce market. There are many free applications with lots of features designed to improve your Shopify store’s performance, simplify your operations, and enhance the shopping experience for your customers. With the right apps, you can streamline your workflow, engage more effectively with your audience, and drive more sales.

However, finding the ideal ones among thousands of Shopify apps available seems to be a challenging task. To help you find the right app among multiple options, in this blog, we’ve rounded up a list of the best free Shopify apps. These apps have been carefully chosen to help you boost your eCommerce store and provide your customers with an outstanding shopping experience. By integrating these top-rated apps, you can unlock your store’s full potential and achieve long-term success.

To make it easier for you to find the right tools, we’ve grouped these apps into various categories that address different aspects of your store’s needs, such as operations, marketing, store design, SEO, and customer engagement.

Let’s scroll down and explore the list!

Shopify Apps for Operations and Logistics

Running an eCommerce business smoothly relies on efficient operations and logistics. To improve customer satisfaction and streamline your store’s backend processes, it’s essential to integrate the right Shopify apps. Here are some essential Shopify apps that can streamline your store’s operations and enhance logistical efficiency:

1. Hextom

The Hextom Free Shipping Bar app uses targeted messages to increase the average order value and urge customers to benefit from free shipping offers. It clearly shows customers the amount of money they need to spend more to qualify for free shipping. Therefore, you can create special offers for specific countries and customers, helping to boost your sales.

Rating: 4.9/5 (11,000+ reviews)

Some key features of Hextom:

• One-Click Offers: Easily customize and activate offers without coding.
• Scheduled Promotions: Plan free shipping deals in advance for peak seasons like Black Friday.
• Trust Badges: Display trust and payment badges to ensure a worry-free shopping experience.
• Personalized Free Shipping: Create targeted free shipping offers based on location, customer groups, specific pages, products, and devices.

2. AfterShip

Have you noticed a dedicated page for tracking orders on Shopify stores? You can easily implement one using the AfterShip app. This app enhances customer satisfaction and website engagement with real-time delivery updates.

By offering transparency throughout the delivery process, you can build trust among customers and encourage them to return to your online store for future purchases.

Rating: 4.8/5 (4000+ reviews)

Some key features of AfterShip:

• Order Tracking Page: Simplify shipment status checks with an easy-to-use tracking page.
• Return Policies: Provide transparent, flexible return options, including refunds, exchanges, and replacements.
• AI Predictions: Use AI technology to predict delivery times with precision.
• Performance Data: Provide detailed shipping data for ongoing improvements.

3. Printful

When talking about free Shopify apps, Printful is a must-mention. Printful allows you to design and sell personalized clothing, products, and a wide range of other items through your own online store. Printful will help handle everything from printing to shipping, allowing you to dedicate your energy to building your brand and customer base.

Rating: 4.6/5 (6000+ reviews)

Some key features of Printful:

• Design Tools: Create or upload designs with easy-to-use tools.
• Brand Identity: Create a distinctive and recognizable brand.
• No Upfront Costs: Pay only when customers place orders.

4. Spocket

Are you looking for the best free Shopify apps for dropshipping? Spocket might be the perfect fit for your needs. This app lets you import products directly from eCommerce platforms to your Shopify store, saving you precious time and effort in managing your store.

Rating: 4.7/5 (5000+ reviews)

Some key features of Spocket:

• Personalized Invoices: Enhance brand loyalty with custom invoices.
• Product Samples: Order samples directly from the search page.
• Wholesale Discounts: Enjoy discounts on purchases of any size.
• 24/7 VIP Support: Access around-the-clock personalized support.

Shopify Apps for Marketing and Promotion

Boosting your Shopify store’s visibility and driving sales requires effective marketing and promotion strategies. Here are some top Shopify apps tailored to improve your marketing strategies and attract more customers.

5. UpPromote

UpPromote Affiliate Marketing is a must-have free Shopify app for you if you aim to broaden your store’s audience. You can develop a skilled affiliate marketing campaign and seamlessly engage prospective affiliates through UpPromote.

Rating: 4.9/5 (3000+ reviews)

Some key features of UpPromote:

• Powerful Integrations: Boost your campaigns with Uppromote’s robust integrations.
• Real-Time Tracking: Benefit from an enhanced tracking system for instant and accurate conversion recording.
• Affiliate Personalization: Customize every aspect of your affiliate program.
• Task Automation: Automate repetitive tasks for more efficient management.

6. BixGrow

If you concentrate on leveraging affiliate marketing, BixGrow is another ideal app for you. BixGrow enhances your referral sales by partnering with affiliates, influencers, and ambassadors. BixGrow’s combined affiliate & referral program expands your network, boosts customer loyalty, and drives sales.

Rating: 5/5 (1000+ reviews)

Some key features of BixGrow:

• Tracking Options: Offer links, coupons, and linked emails for comprehensive tracking.
• Multi-Platform Promotion: Easily promote your brand on TikTok, Instagram, YouTube, and blogs.
• Affiliate Payments: Simplify payments with instant PayPal transfers and automatic bill generation.
• Flexible Commissions: Design a commission structure with cash or coupon options.

7. Omnisend

The next on our list is Omnisend, a platform that enables you to automate, customize, track, and enhance your campaigns.

Omnisend provides a library of pre-built email templates and automated workflows. This allows you to easily capture leads, nurture them through the buying journey, and boost customer retention with targeted messages for cart recovery, abandoned browsing, review requests, and more.

Rating: 4.7/5 (5000+ reviews)

Some key features of Omnisend:

• No-Code Email Design: Create visually appealing, on-brand emails without coding knowledge.
• Automated Campaigns: Set up abandoned cart, welcome, and browse abandonment recovery with one click.
• Sales Dashboard: Analyze campaigns through a clear, comprehensive sales dashboard.
• Expert Training: Master marketing strategies with expert training and live webinars.

8. Promo.com

In today’s digital marketplace, e-commerce videos have become an essential tool for businesses to enhance sales and customer engagement.

We are introducing Promo.com which makes producing professional videos quickly easier than ever. Promo.com automates the video creation process. Just select the video type and product, and Promo.com will use your website’s existing content to build a compelling promotional video.

Rating: 4.8/5 (1000+ reviews)

Some key features of Promo.com:

• Quick Video Creation: Create professional-looking product videos in minutes.
• Customizable Templates: Use diverse templates to align videos with any business objective.
• Captivating Content: Publish engaging content on Facebook, Instagram, and YouTube to convert viewers into customers and boost store traffic.

9. Klaviyo

Klaviyo is a customer platform for email marketing and SMS that allows you to segment your email lists for personalized targeting before setting up automated campaigns. Segment your audience, personalize campaigns, and gain valuable customer insights – all within a single platform.

Rating: 4.5/5 (2000+ reviews)

Some key features of Klaviyo:

• Segmented Email Content: Customize email content for specific audience segments to increase relevance and engagement.
• Performance Tracking: Monitor campaign performance with detailed reports.
• Automated Campaigns: Set up automated email and SMS campaigns triggered by various actions.

Shopify Apps for Store Design and User Experience

Designing your Shopify store to offer a seamless and captivating user experience is key to standing out in the competitive eCommerce landscape. Discover these essential Shopify apps dedicated to enhancing your store’s design and optimizing user interaction.

10. PageFly

Have you ever dreamed about creating your own landing page for your products and services? And it’s no longer a dream with Pagefly Landing Page Builder - a free Shopify app that allows you to use your creativity and bring your ideas to life. You can easily tailor visuals and functionality to every minute aspect.

Rating: 4.9/5 (10,000+ reviews)

Some key features of PageFly:

• Responsive Design: Ensure designs adapt seamlessly across mobiles, tablets, and desktops.
• Extensive Design Elements: Access a large collection of design elements for landing pages, homepages, products, collections, and more.
• 24/7 Live Chat Support: Offer round-the-clock live chat support for all customer inquiries.

11. Mageplaza Instagram Feed

Mageplaza Instagram Feed is a comprehensive solution designed to elevate the attractiveness of your store. You have the flexibility to choose where you display your Instafeed.

Additionally, Mageplaza Instagram Feed allows seamless integration of customer reviews and social proof, along with displaying shoppable posts. It simplifies administrative duties through effortless feed creation, customization, and management.

Rating: 5/5 ( 5 reviews - it’s a new app)

Some key features of Mageplaza Instagram Feed:

• Instagram Feed Tags: Display shopping product tags within your Instagram feed posts.
• Easy Feed Management: Create, edit, and delete multiple Instagram feeds effortlessly.
• Synchronization Control: Maintain control with automatic or manual data synchronization.
• Customizable Feeds: Customize text, colors, post numbers, and spacing to seamlessly integrate feeds with your brand.

12. Smart Product Filter & Search

Are you looking for a smarter search solution for your Shopify store? Try Globo’s Smart Product Filter & Search. This app allows you to refine product searches using various criteria such as price, size, color, tags, vendors, brands, collections, and custom meta fields, ensuring you find what you need quickly.

Rating: 4.9/5 (1000+ reviews)

Some key features of Globo’s Smart Product Filter & Search:

• Customized Product Filters: Personalize product filters for each collection and category.
• Enhanced Search Features: Provide instant and accurate product results with full-text search, auto-suggestions, and search redirects.
• Wide Array of Filter Choices: Empower customers with diverse filter options such as tags, sale percentages, reviews, meta fields, and variant filters, ensuring a personalized browsing experience.

Shopify Apps for SEO and Localization

When it comes to Shopify SEO and reaching global customers, ensuring visibility and appeal is essential for success. Explore these top Shopify apps that enhance your store’s search engines and customization for diverse markets.

13. Transcy

Transcy is an effective and flexible language translation application that you can use for free. It supports over 167 languages and offers a variety of features, including text translation, voice translation, and image translation. Transcy offers unlimited word capacity and integrates seamlessly with Shopify Markets, making it an ideal choice for merchants aiming to expand their global business

Rating: 4.8/5 (5000+ reviews)

Some key features of Transcy:

• Automatic Location Detection: Automatically detect customers’ locations for personalized interactions.
• Language Translation: Provide automatic language translation for seamless global communication.
• Real-Time Currency Converter: Offer a real-time currency converter for effortless transactions worldwide.
• Localized Image Display: Automatically show images in customers’ preferred language to resonate with their preferences.

14. TinyIMG

Among the best free Shopify apps that are trusted by thousands of people, TinyIMG is an excellent choice for stores seeking to elevate their SEO. TinyIMG makes it easy to optimize your website for speed and search engines, even if you’re not a tech expert. TinyIMG empowers businesses to create a seamless online shopping experience that brings in more customers and boosts sales.

Rating: 4.9/5 (2000+ reviews)

Some key features of TinyIMG:

• One-Click Image Optimization: Simplify image optimization with features like compression, resizing, and automatic file management.
• Multilingual SEO Support: Reach a global audience effortlessly with support for multilingual SEO.
• Link Management: Identify and fix broken links, manage 404/301 redirects to ensure seamless navigation for visitors.

Shopify Apps for Customer Engagement

Discover these essential Shopify apps that are crafted to enhance customer engagement and elevate your online store’s interaction capabilities. Engaging customers and fostering meaningful interactions are vital for cultivating loyalty and driving sales in your Shopify store.

15. Smile.io

Smile.io is an all-in-one platform designed to transform casual shoppers into loyal brand advocates. Smile.io helps you retain customers and increase sales by creating engaging loyalty and referral programs. Smile.io provides comprehensive support, so you’re never on your own. Their team of experts can answer your technical questions and guide you on crafting the perfect loyalty program for your business, from rewards selection to best practices.

Rating: 4.9/5 (6000+ reviews)

Some key features of Smile.io:

• Branded Rewards Experience: Customize the rewards launcher, panel, and emails to match your brand’s style.
• Customer Engagement Nudges: Prompt customers about their points and referral links through nudges to increase interaction.
• Guest Shopper Rewards: Motivate returning customers by allowing guest shoppers to accumulate points.
• Automatic Language Translation: Offer automatic translation for the program in six preset languages.

16. Judge.me

Judge.me Product Reviews App is one of the best Free Shopify Apps that encourages customer feedback and showcases their experiences on your store. Transparent customer reviews are a powerful trust-builder. They can significantly increase conversion rates by giving hesitant buyers the confidence to make a purchase.

Rating: 5/5 (30,000+ reviews)

Some key features of Judge.me:

• Unlimited Photo and Video Reviews: Empower customers to share unlimited photo and video reviews.
• Seamless Shopify Integration: Provide a user-friendly interface that integrates smoothly with your Shopify store.
• Enhanced Credibility and Conversions: Increase credibility and conversions with star ratings, customer reviews, trust badges, and a rotating display of reviews.
• Social Media Sharing: Share reviews across multiple popular social media platforms for broader visibility.

17. Joy

Joy, a powerful Shopify app, empowers you to implement a rewarding loyalty program, fostering stronger bonds with your customers. Joy goes beyond basic points systems.

You can offer customers enticing rewards like free shipping, tiered discounts, exclusive product samples, early access to new products, and more. This flexibility enables you to customize your program to fit the specific needs and goals of your audience.

Rating: 4.9/5 (1000+ reviews)

Some key features of Joy:

• Reward Variety: Motivate customers with a variety of rewards and incentives to become brand advocates.
• Smooth Shopify Integration: Integrate seamlessly with Shopify for easy launch and management of your loyalty program.
• Comprehensive Features: Every plan includes loyalty page creation, integrated email notifications, and automation.
• POS Solutions: Offer POS and POS Pro for an all-in-one solution for both online and in-store sales needs.

18. Fera

Fera is one of the best free Shopify apps for customer reviews. This platform allows for seamless integration of customer reviews from various platforms (Google, AliExpress, Amazon, Etsy, etc.) while maintaining a visually appealing brand aesthetic. In addition, plan automated review requests to regularly obtain valuable customer feedback.

Rating: 4.9/5 (5000+ reviews)

Some key features of Fera:

• Branded Review Widgets: Create review widgets that match your brand’s style
• Average Product Ratings: Display average product ratings to enhance transparency.
• User-Friendly Review Moderation: Easily moderate reviews through an intuitive dashboard.
• Automated Post-Purchase Emails: Automatically solicit reviews, including photos and videos, through post-purchase emails.

19. Tidio

Tidio’s live chat app allows you to connect with website visitors in real time, answer their questions, and convert them into paying customers. By providing immediate support and addressing inquiries in real time, you can build trust, overcome purchase obstacles, and ultimately improve conversion rates.

Rating: 4.7/5 (1000+ reviews)

Some key features of Tidio:

• Seamless File Sharing: Send images, videos, and files effortlessly within the chat interface.
• All-in-One Chat Solution: Engage visitors, resolve issues promptly, and drive sales—all within a unified platform.
• Real-Time Support: Provide immediate assistance and utilize AI-powered tools for basic queries.
• Personalized Shopping Experience: Tailor the shopping journey with personalized product recommendations.

20. PushOwl

Trusted by many Shopify owners, PushOwl leverages email and web push notifications to keep your brand top-of-mind and convert interest into sales. PushOwl helps stores of all scales recover abandoned carts and increase sales through automated marketing campaigns and real-time data.

Rating: 5/5 (2000+ reviews)

Some key features of PushOwl:

• Customized Notifications: Tailor notifications to each customer’s preferences for personalized engagement.
• Personality-Aligned Campaigns: Quickly create campaigns that capture your store’s spirit
• Automated Journey Guidance: Use automated notifications to guide subscribers through their customer journey.
• Personalized Cart Recovery: Implement tailored cart recovery campaigns to reclaim lost sales, strategically timed to encourage customers to complete their purchases.

Summary

To sum up, our list of 20 best free Shopify apps can help transform your online store in 2024. These apps cover essential areas like operations, marketing, store design, SEO, and customer engagement. From boosting operational efficiency with apps like Hextom and Printful to enhancing marketing efforts through tools like UpPromote and Omnisend, each app is designed to simplify processes, engage customers, and increase sales.

Whether you’re looking to optimize SEO, improve user experience, or implement effective loyalty programs, these apps offer powerful solutions to help your Shopify store thrive in a competitive market.