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Social media platforms have been one of the highly used platforms of millions of internet users all over the world. They are now being used for many different reasons and one of these is marketing. Social media marketing has become the secret weapon behind the success of businesses individuals and larger companies.
One of the ideal ways of keeping on top of digital and social media marketing is to read about these as a whole and not just focus on social media platforms. In that case, you will need the best social media marketing books . These books will help you learn strategies and techniques on how to properly navigate social media and use them in building success.
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The following are the best social media marketing books that can certainly help you become a social media marketing expert.
Best Short & Sweet Read by Andrew Macarthy
If you are struggling and feeling overwhelmed with your social media marketing and are clueless about where to start, this is one of the best social media marketing books for you. The book was recently updated and offers readers a complete essential guide on how to achieve ultimate social media success for their businesses.
Who Could Buy and Benefit from this Book?
This book was especially designed for busy business individuals looking for concise, clear social media marketing book loaded with expert knowledge on social media marketing. This book will make sure that they will learn something valuable when they read.
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This book contains 500 effective social media marketing tips and hundreds of actionable techniques for ultimate success on YouTube, Facebook, Instagram, Twitter and other social media networks.
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Author: Epic Content Marketing by Joe Pulizzi
This is also one of the best social media marketing books that can guide you in choosing the right content vertical and developing your action plans. This book is also what you need in curating contents and leveraging both traditional and social media in sharing your epic contents.
Who Could Buy and Benefit from this Book?
This book is best for native advertisers but can also serve beginners in social media and content marketing.
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Author: Eric Butow
This comprehensive guide provides a panoramic perspective on social media marketing. It not only elucidates the significance of social media marketing in today’s landscape but also outlines the most effective methods to leverage social media to your benefit. Covering strategic and tactical insights, as well as facilitating business interactions with a diverse range of stakeholders, this guide encompasses all aspects essential for mastering social media marketing.
Who Could Buy and Benefit from this Book?
This book could benefit entrepreneurs, marketers, social media managers, students, educators, freelancers, consultants, and anyone interested in mastering social media marketing.
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Author: Rich Brooks
This book includes simple yet straightforward methods for digital marketing known as Build, Attract, Retain and Evaluate or BARE. With this book, you are also a click away from being capable of creating digital marketing plans that truly work for your business. This book teaches the necessary skills to bring people into your social media pages and increase ranking on leading search engines.
Who Could Buy and Benefit from this Book?
Small business owners, entrepreneurs and digital marketers can buy and benefit from this book.
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Author: Carlos Gil
This book revolutionizes how marketers, agencies and brands approach marketing. The End of Marketing is actually a good place to start and will teach you how to engage with your audience and not just sell to them.
Who Could Buy and Benefit from this Book?
This book is best suited for online marketers seeking to learn about ways on how to humanize brands in social media era.
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Author: Avery Swartz
This book is an excellent reminder that social media strategies have to be connected with your entire web presence. Your newsletter, site and your online advertising are crucial part of the package. This book delivers fail-safe framework and enable you to execute powerful online marketing strategies with confidence. No technical backgrounds are needed to follow these.
Who Could Buy and Benefit from this Book?
Entrepreneurs and business owners can buy and benefit from this book. The contents are mean to help them build their brand, increase customers and make higher revenue.
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Author: Erik Qualman
Before running your own social media marketing campaigns, you definitely need to gain clearer understanding about social media platforms. This is where Erik Qualman’s Socialnomics book comes in.
Readers are provided with proven strategies taken from large corporations, small businesses, non-profits and many more. Starting from the easy yet effective opportunities for social media strategies up to training employees to leverage on social media, this is a great book to start your reading.
Who Could Buy and Benefit from this Book?
Socialnomics book is suited for those in need of more relevant details regarding social media implications and its effects on consumers and businesses including their digital marketing. Thought this social media marketing book was first published few years ago, the author updated and finally released the second edition. Information included in the book is still as essential and relevant today as it was before.
Main Features: This book is an updated and revised edition. The author presents newest materials based on the meetings with 50 universities and colleges, 75 Fortune 1000 companies and more than a hundred non –profits and small businesses since its very first edition.
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Author: Paul Dervan
Individuals have to admit it; social media marketing tends to be more than science. In all the planning, data mining and strategizing that people do, there is really no fool-proof method for the best engagement. Even Paul Dervan says that this book isn’t really the answer for all. What he promises readers is that this book will be packed with lessons coming from him and other marketers
Who Could Buy and Benefit from this Product? Marketers can buy and benefit from this book for this includes contents that will help them make the best marketing decisions and will also teach them marketing lessons and success stories that will help them achieve ultimate success.
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Authors: David Meerman Scott & Reiko Scott
This is also among the best social media marketing books that serve as a guide in converting customers’ passion to marketing power. The authors of this book have explored the neuroscience of fandom and interviewed veteran business owners, business startup founders, young entrepreneurs, small and big companies, and non-profits to determine what practices really separate organizations that successfully flourish from those that are stuck in stagnation.
Who Could Buy and Benefit from this Product? This book can benefit entrepreneurs, companies and business owners who always aim to reach and win customers and to succeed. This is also for anyone seeking to harness force of fandom to essentially revolutionize his business.
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Author: Jason McDonald
This book has been updated and because it has turned out to be a real classic, the author decided to get to the real meat of making and then running social media strategies for brands, spotlighting the major social media platforms like LinkedIn, YouTube, Instagram, Facebook, and more.
Jason McDonald makes this book interesting by using the host metaphor throughout. For example, marketing managers are like party throwers and should supply the needed elements, such as social platform knowledge, content, and promotional ads, needed for the party or the social strategy. Toss in the workbook element: The Social Media Marketing Workbook is your step-by-step guide, especially for marketing managers.
Who Could Buy and Benefit from this Product?
Small business owners and marketing managers could buy and benefit from this social media marketing book.
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Author: Digital Trust by Barry Connelly
This book provides detailed overview of how small and medium enterprises can use social media in conducting their very own research to increase engagement and trust with negatives and positives for particular industry considerations being highlighted.
For enterprises that depend on e-commerce, establishing brand trust and engaging customers is crucial for driving higher sales and attaining long-term business success. Trust is critical, especially in the process of online shopping, and this is a key factor when it comes to consumer patronage. Social media also offers the perfect environment for businesses to gain client trust as part of their web-based operations.
Who Could Buy and Benefit from this Product? Businesses and enterprise owners can purchase and take advantage of this book.
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Authors: Jonah Berger
“Invisible Influence” by Jonah Berger talks about how little things can affect what we decide to do. It looks at how other people’s choices can change what we buy, what jobs we pick, and even what we eat. The book shows how social influence is really strong and can change how we act without us even noticing.
Who Could Buy and Benefit from this Product?
This book is written for anyone interested in understanding the dynamics of human behavior and decision-making.
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We hope this list helps you learn more about social media marketing. If you know any great books on the topic that aren’t on the list, please tell us by leaving comments below. Let’s make this list better together!